Playtech and Bet365 Extend Partnership to Pennsylvania
By
Jane Shaw
Senior Editor
Updated: 10/18/2024
We count on Jane to inform our readers about the latest slot games in the US market. With her passion for video games and a degree in engineering, she’s our gambling tech expert. Jane’s also active in our blog section, where she tackles the curiosities and changes in the industry.
Playtech and Bet365 Extend Partnership
In what we can define as a major development for the US iGaming market, Playtech and bet365 have expanded their partnership to Pennsylvania. This was finalized in October 2024 and means that players from The Keystone State can now access cutting-edge casino games and live dealer offerings from the reputable developer.
Bet365 launched its operations in Pennsylvania just recently, in July 2024, following its successful debut in New Jersey back in 2020. Now, players from The Keystone State will have access to the same high-quality, innovative content that has made Playtech and bet365’s partnership a huge hit elsewhere. Stay tuned to learn more on the topic.
Expanded Game Portfolio for Pennsylvania Players
One thing that we appreciate as gambling experts is a diverse and high-quality game portfolio. The new partnership between Playtech and bet365 in Pennsylvania is about to bring popular titles such as Age of the Gods: Wheels of Olympus, a top-performing slot series, along with an extensive range of live dealer games, including blackjack and roulette.
One of the most significant features of the collaboration is Playtech’s live dealer studio, which launched in Pennsylvania in late 2023. The studio has steadily expanded, and with the integration of Bet365, more live dealer games will be available to Pennsylvania players. The studio’s launch marks Playtech’s commitment to scaling its live casino offerings in the US market, making sure that players receive top-tier, tailored gambling experiences.
…Together, we have developed many innovative solutions, dedicated environments, and bespoke games across many markets, and we look forward to further strengthening our successful partnership with this world-class operator.
– said Kevin Kilminster, chief product innovation officer at Playtech Live.
Strategic Significance of the Pennsylvania Market
Pennsylvania is a crucial expansion point for bet365 and Playtech, both of which have reputations in the US and internationally. Since launching in The Keystone State in July 2024, bet365 has generated over $4 million in revenue. Now, through their partnership, both companies are looking to further capitalize on the growing Pennsylvanian online gambling market.
With this latest collaboration in Pennsylvania, Playtech will further solidify its position in the US market, bringing its state-of-the-art technology to one of the country’s most competitive iGaming environments. As Bet365 continues to expand its US footprint, recently launching sportsbook services in states like Kentucky and North Carolina, the partnership with Playtech is set to grow even further.
Looking Ahead: A Growing Partnership
It’s only fair to assume that this is not the end of the expansion of bet365 and Playtech, both individually and in a partnership. Given the ever-growing nature of the online gambling industry in the US, we can see a lot of potential for future expansion.
Following the Supreme Court’s declaration of the Professional and Amateur Sports Protection Act (PASPA) as unconstitutional, we’ve witnessed a slow but steady legalization of online gambling activities across the country. And while not all states are on board, we expect that the legalization process will continue.